I'm sure PowerPole factors into the pricing the stuff they plan on providing free parts even outside of warranty or due to owner neglect. I understand why they do it, it buys them a lot of goodwill and loyalty. Most of the things they provide at no cost are likely low cost to them, but I'd be curious to know how much in dollars they "give away" every month/year. I called to buy a 2 pump mounting kits but they shipped a set free to me.