My friend and fishing partner and I went bass fishing the other day. We hit the water at 8.00 am. My friend caught the first fish after about I hour is less than 5 feet of water on a rattle trap. The fish was about ten feet off the shore in the shade. We fished the rest of the channel without any bites. We had tried crank baits, spinner baits, worms and nothing would entice a strike. Much later in the morning I put on a black and blue jig with a blue trailer and threw it out as far as I could cast it. I let the bait sink to the bottom and took in the slack and began to rip the bait through the water. I would pull the rod straight up and quickly take up the slack and pull again. I caught the biggest bass I have ever caught using this method. This was the first time I had ever ripped a bait this hard. Some times speed will cause a strike. Just fyi.